• Job Post
    Position: Marketing Specialist(code 181010) 
    Company profile: A fast-growing online prescription eyewear industry.  
    Number of position:
    Year(s) Experience Required:
    2
    Location: (Shanghai)  
    Type of job:
    Full-time
    Job Category:  Marketing
    Preferred date of Start:
    ASAP
    Duties: Support management on strategy and execution for key performance marketing channels including, but not limited to PPC (Google, Yahoo & Bing), Facebook Ads and retargeting engines.
    Track, measure, analyze and report performance of all digital marketing implementations and assess against goals (ROI and KPIs) to create data-driven insights
    Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs) to create data-driven insights, using various tools such as Google Analytics
    Implementing marketing and advertising campaigns across multiple marketing channels by working with cross‐functional team members that may include design, product, IT and brand marketing departments
    Manage marketing partners and agencies to support the strategy planning, execution, analysis and reporting

    Requirements: 2+ years of overall digital marketing experience required, preferably with experience in E-Commerce/Web applications
    Bachelor/Master degree in either Business/Marketing/Economics/Statistics
    Good understanding of all aspects of digital marketing and E-Commerce/Digital Advertising, including: PPC, Paid Social advertising and Ad networks
    Solid knowledge of website analytics and performance marketing reporting tools
    Advanced working knowledge of Microsoft Excel, Strong analytical skills and data-driven thinking
    Exceptional English language proficiency
    Ability to set priorities, foster cohesion and provide motivation to cross functional teams
    Ability to solve problems quickly, think creatively and thrive in a fast-paced, ecommerce environment

    What to offer: Negotiable
     
    Is this employer verified by ChinaSemester? No
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